i was at my aunties at the weekend watching x factor and a new advert came on television during that time there was something that struck me. The new amazon advert, everything that was seen on the advert, obviously apple insprised, here's some digression here.
apple have been known for their advertising from a very young stage. remember the 1984 commercial advertising the macintosh. Well that advert had great praise to it's cinematic design and tension. i'll be posting the link at the bottom. Most of the commercials that apple have done recently are normally painted in white and normally showing off the elegance of their design. There's one advert that i can't help but listen to all the time when i'm down, which is rare for me, It's The Crazy ones narrated by steve jobs not by richard dreyfuss. The steve jobs one just attracts more attention to him and pulls all the focus away from Apple which steve actually said when he was listening the advert back that it was pulling more attention towards steve's life than apple's progression.
Anyway i've digressed and that's the digression, Amazon's new advert is the spitting image of the recent apple's commercial. everything even down to the acoustic guitar playing in the background and i'm waiting for apple to get their class action lawsuit and sue amazon. Obviously i'm exxagtering but that's for effect. and how did they end the advert, they ended it on the amazon logo, and that's just sticking two fingers up at the marketing crew at apple.
For tomorrow, i should be talking about apple earpods advert and how their style of advertising is quite obvious even when they're aren't showing the product.
thanks for reading
apple have been known for their advertising from a very young stage. remember the 1984 commercial advertising the macintosh. Well that advert had great praise to it's cinematic design and tension. i'll be posting the link at the bottom. Most of the commercials that apple have done recently are normally painted in white and normally showing off the elegance of their design. There's one advert that i can't help but listen to all the time when i'm down, which is rare for me, It's The Crazy ones narrated by steve jobs not by richard dreyfuss. The steve jobs one just attracts more attention to him and pulls all the focus away from Apple which steve actually said when he was listening the advert back that it was pulling more attention towards steve's life than apple's progression.
Anyway i've digressed and that's the digression, Amazon's new advert is the spitting image of the recent apple's commercial. everything even down to the acoustic guitar playing in the background and i'm waiting for apple to get their class action lawsuit and sue amazon. Obviously i'm exxagtering but that's for effect. and how did they end the advert, they ended it on the amazon logo, and that's just sticking two fingers up at the marketing crew at apple.
For tomorrow, i should be talking about apple earpods advert and how their style of advertising is quite obvious even when they're aren't showing the product.
thanks for reading
No comments:
Post a Comment